What to Know About the NFT Boom Sweeping the Beauty Industry
The NFT craze that is making its way all over the digital and social media space has opened new avenues for brands to market themselves and their products. Beauty industry … Read More
Tag: Anti Counterfeiting
Blockchain in the Wine and Spirits Industry: Essential Guide For Wine Brands
The global demand for luxury wine and spirits has only gone up in the past few years. Studies show that while the market size was worth $970 billion in 2019, … Read More
Systematizing the Fashion Industry with Blockchain Technology
The global fashion industry is worth a whopping 3000 billion dollars. Naturally, this means that there are millions of garments passing along the supply chain and later getting disposed of … Read More
Digitizing Businesses- Blockchain Beyond Cryptocurrency
It is hard to deny that there is a lot of ambiguity surrounding the idea of blockchain technology. To many, the terms blockchain and cryptocurrency are almost interchangeable, and there … Read More
Moving Beyond Data Transparency With Digital Twins
Creating digital twins for products has proven to be the most ideal way for brands to enhance their business and supply chain transparency to: Address customer demand for data regarding … Read More
Sorting the Real Diamonds From the Fake
Diamonds are highly popular across the world, and are unfortunately quite easy to forge. People often spend thousands of dollars to purchase diamonds which sometimes turn out to be fake … Read More
Can Blockchain Tackle Fake Wine and Spirits Sales?
It is quite difficult to distinguish between fake and real alcohol, and people who purchase counterfeited ones don’t realize it until it is too late. Unfortunately, based on The World … Read More
The Rise of Digital Identities in Today’s Business World
The latest digital technologies are transforming the way people do business. Outdated approaches towards products and customers won’t make the cut for brands hoping to stand out from the crowd. … Read More
Webinar on Meeting Millennial Buyer Needs with Digital Products & Smart Tags
The rapidly evolving demands and expectations of millennial customers have always posed a challenge for growing brands trying to stay afloat in the competitive market. A range of digitally-driven business … Read More
Webinar: Meeting Millennial Buyer Needs with Digital Products & Smart Tags
Keeping up with changing customer behaviors: Understanding the evolution of barcodes and smart tags, the value of product digitization in business and the future of digital shopping trends. Why Attend … Read More